Product Designer
At AppFolio, a B2B property management SaaS company, I work in teams of software engineers, quality assurance engineers, product managers, and agile coaches on customer-facing features using agile sprint development practices. Some of the stuff I do includes:
- Scheduling and conducting customer interviews & usability tests
- Distributing and analyzing surveys given tenants and property management professionals around improvements to current features and ideas for upcoming features
- Developing and carrying out as design studios, risk assessments, and effort-value analyses with team members
- Synthesizing ideas and concepts that arise from activities and customer feedback into wireframes, prototypes, and mockups to be used for usability testing and guiding the development process
- Providing insight towards the progression of our design system
- Visiting customers to shadow them as they used various features of our application
Case Study: AppFolio Tenant Portal
Service Designer
I also worked on projects with stakeholders across the company, utilizing strategies from service design:
- I have developed and moderated customer journey mapping activities with cross-functional groups around improving communication strategies for our payments platform
- Currently working on identifying and implementing company-wide process to improve a customer's first-year experience with our company